Privacy policy

Privacy Policy

Effective Date: 11 May 2026
Last Updated: 11 May 2026

Sublimation Base (“we”, “us”, “our”) is committed to protecting your privacy and safeguarding the personal information you share with us. This Privacy Policy explains what information we collect, how we use and protect it, who we share it with, and the rights you have over your data when you visit sublimationbase.com or place an order with us.

This policy applies to all visitors and customers worldwide, including residents of the European Union, United Kingdom, United States, and other regions.

1. Data Controller

The data controller responsible for your personal information is:

Sublimation Base
Pakka Garha, Bounkan Road
Sialkot 51310, Punjab, Pakistan
Email: info@sublimationbase.com
Phone / WhatsApp: +92 347 6067266

2. Information We Collect

We collect only the information necessary to process your orders, communicate with you, and operate our website. This may include:

  • Identity & contact data: Full name, email address, phone number, and (where relevant) business or team name.
  • Billing & shipping data: Billing address, shipping address, and country of residence.
  • Order data: Items ordered, sizes, quantities, customizations, order history, and communication history with our support team.
  • Design files: Logos, artwork, names, numbers, and any other design files you submit for custom production.
  • Payment data: Payment method and transaction confirmation. We do not store full credit/debit card numbers or CVV codes — these are handled directly by our payment processors.
  • Technical & usage data: IP address, browser type and version, device type, operating system, referring URL, pages viewed, time spent on the site, and cookie identifiers.
  • Marketing data: Your preferences for receiving emails or promotional messages from us (only where you have opted in).

3. How We Use Your Information

We use your information for the following purposes, each with a corresponding lawful basis under the EU/UK GDPR:

  • To process and fulfil your orders — including production, shipping, and customer support (performance of a contract).
  • To communicate with you — order confirmations, design approvals, shipping updates, and support replies (performance of a contract).
  • To verify payments and prevent fraud (legitimate interests and legal obligation).
  • To improve our website, products, and services through analytics and user feedback (legitimate interests).
  • To send marketing emails or offers, only where you have given consent, with the option to unsubscribe at any time (consent).
  • To comply with legal, tax, and regulatory obligations (legal obligation).

4. Payment Information

All prices on our website are listed in USD (United States Dollars). We accept payment through:

  • Shopify Payments — credit and debit cards and supported online payment methods.
  • PayPal (where enabled at checkout).
  • Bank transfer / bank deposit — for selected wholesale or bulk orders.

Card payments are processed securely by Shopify Payments and the underlying card networks. Sublimation Base does not see, store, or have access to your full card number, CVV, or PIN.

For bank transfer orders, official bank details are issued only after the order is confirmed. Production begins only once payment has been successfully received.

5. Sharing of Information

We do not sell, rent, or trade your personal information. We share limited information only with trusted service providers who help us operate our business, and only to the extent necessary. These include:

  • Shopify Inc. — e-commerce platform and payment processing.
  • Payment processors such as Shopify Payments, Stripe, and PayPal.
  • Shipping carriers such as DHL Express and FedEx, to deliver your order.
  • Analytics providers such as Google Analytics, to understand site usage.
  • Marketing platforms such as Meta (Facebook/Instagram) and Google Ads, where you have engaged with our advertising.
  • Email service providers, to send transactional and (where consented) marketing emails.
  • Legal, accounting, or regulatory authorities, where required by law.

All third parties are required to handle your data in line with applicable data protection laws.

6. International Data Transfers

Sublimation Base is based in Pakistan, and our service providers operate in various countries including the United States, the European Union, and the United Kingdom. When your data is transferred internationally, we take reasonable steps to ensure it is protected through appropriate contractual safeguards (such as Standard Contractual Clauses where required).

7. Cookies & Analytics

Our website uses cookies and similar technologies to operate the site, remember your preferences, analyse traffic, and (where you consent) deliver relevant advertising. Cookies we use fall into the following categories:

  • Strictly necessary cookies — required for the cart, checkout, and basic site functionality.
  • Performance & analytics cookies — such as Google Analytics, to help us understand how visitors use the site.
  • Functional cookies — remember language, region, and preferences.
  • Marketing cookies — such as Meta Pixel and Google Ads, used only with your consent where required.

You can control or disable cookies through your browser settings or, where shown, our cookie consent banner. Disabling certain cookies may affect site functionality.

8. Data Retention

We retain personal information only for as long as needed for the purposes set out above:

  • Order and transaction records: retained for up to 7 years to comply with tax and accounting obligations.
  • Customer support communications: typically retained for up to 3 years.
  • Marketing data: retained until you unsubscribe or withdraw consent.
  • Design files and artwork: retained for up to 2 years after order completion, unless you request earlier deletion.
  • Website analytics data: retained according to the provider's standard retention period (typically 14–26 months for Google Analytics).

9. Data Security

We use reasonable technical and organizational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include HTTPS encryption across our website, restricted internal access to customer data, and use of reputable processors such as Shopify for payment handling.

No method of transmission over the internet is 100% secure. In the unlikely event of a personal data breach affecting your rights, we will notify you and the relevant authority where required by law.

10. Your Rights

Depending on your country of residence, you may have the following rights regarding your personal information:

  • Access — request a copy of the personal data we hold about you.
  • Rectification — ask us to correct inaccurate or incomplete data.
  • Erasure — ask us to delete your data, subject to legal retention obligations.
  • Restriction — ask us to limit how we use your data.
  • Portability — receive your data in a portable, machine-readable format.
  • Objection — object to processing based on legitimate interests or for direct marketing.
  • Withdraw consent — where processing is based on consent, you may withdraw it at any time.
  • Lodge a complaint — with your local data protection authority (for example, the ICO in the UK or your national DPA in the EU).

To exercise any of these rights, email us at info@sublimationbase.com. We will respond within 30 days.

11. California Residents (CCPA / CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know what personal information we collect, the right to request deletion, the right to correct inaccurate information, and the right to opt out of the “sale” or “sharing” of your personal information. We do not sell your personal information. To exercise these rights, contact us at info@sublimationbase.com.

12. Children’s Privacy

Our website and services are not directed to children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

13. Third-Party Links

Our website may contain links to third-party websites, social media platforms, or services. We are not responsible for the privacy practices or content of those third parties. We recommend reviewing their privacy policies before submitting any personal information.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. The updated version will be posted on this page with a revised “Last Updated” date. Material changes will be highlighted on our website where appropriate. Continued use of our website after changes constitutes acceptance of the revised policy.

15. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or how we handle your data, please contact:

Sublimation Base
Pakka Garha, Bounkan Road
Sialkot 51310, Punjab, Pakistan
Email: info@sublimationbase.com
Phone / WhatsApp: +92 347 6067266
Hours: Monday–Saturday 9:00 AM – 10:00 PM PKT